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Riding on properly inflated tires should be a priority for every one of the thousands of motorists who will be hitting Canada's highways during this summer's driving season.
Drivers who take the few minutes needed to measure and, if necessary, adjust their tire pressures before heading out can be assured that they will get the exceptionally safe performance tire makers design into their products, and that their tires will deliver the best possible fuel efficiency.
Motorists who ensure their tires are properly inflated can expect to save about two weeks worth of fuel annually. Under-inflated tires cause vehicles to burn more fuel because of increased rolling resistance.
Proper tire inflation may sound like a no-brainer for drivers who want optimum performance and fuel efficiency, but recent research from the Rubber Association of Canada (RAC), which represents tire makers, found that just under half (49%) of all Canadian drivers are riding on at least one tire that is under or over-inflated. More disturbing, the study also found that one in ten Canadian drivers have one or more tires severely under-inflated by 20 percent or more — a potentially hazardous condition.
According to the national study, which was conducted by DesRosiers Automotive Consultants, only 30 percent of Canadian drivers make a point to measure their tire pressures each month.
"Properly inflated tires deliver the exceptional performance that tire makers want every consumer to have," says Glenn Maidment, president of RAC. "Drivers need to know that improperly inflated tires increase stopping distance; lessen vehicle stability, particularly when cornering; waste fuel and shorten tire life. All it takes to avoid all this is a reliable tire gauge and five minutes each month to measure and, if necessary, adjust your tire pressures."
Measuring and adjusting tire pressure
Drivers who take the few minutes needed to measure and, if necessary, adjust their tire pressures before heading out can be assured that they will get the exceptionally safe performance tire makers design into their products, and that their tires will deliver the best possible fuel efficiency.
Motorists who ensure their tires are properly inflated can expect to save about two weeks worth of fuel annually. Under-inflated tires cause vehicles to burn more fuel because of increased rolling resistance.
Proper tire inflation may sound like a no-brainer for drivers who want optimum performance and fuel efficiency, but recent research from the Rubber Association of Canada (RAC), which represents tire makers, found that just under half (49%) of all Canadian drivers are riding on at least one tire that is under or over-inflated. More disturbing, the study also found that one in ten Canadian drivers have one or more tires severely under-inflated by 20 percent or more — a potentially hazardous condition.
According to the national study, which was conducted by DesRosiers Automotive Consultants, only 30 percent of Canadian drivers make a point to measure their tire pressures each month.
"Properly inflated tires deliver the exceptional performance that tire makers want every consumer to have," says Glenn Maidment, president of RAC. "Drivers need to know that improperly inflated tires increase stopping distance; lessen vehicle stability, particularly when cornering; waste fuel and shorten tire life. All it takes to avoid all this is a reliable tire gauge and five minutes each month to measure and, if necessary, adjust your tire pressures."
Measuring and adjusting tire pressure






Mississauga, Ont.'s 

