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IFS Ultimo helps BEAT Cycling Club gain the insight needed to grow to ProTeam level

Nunspeet-based Enterprise Asset Management (EAM) software provider IFS Ultimo has announced a technology sponsorship with BEAT Cycling Club, a UCI Continental road and track team based in the Netherlands. The partnership sees IFS Ultimo commit to supporting BEAT with EAM technology for at least two years. Ultimo’s software will help the BEAT team take their ambitions and growth to the next level.

“At BEAT, we are constantly working on improving ourselves and driving new innovation,” Geert Broekhuizen, Founder & Director, BEAT Cycling, said. “When working on professionalising and growing our organisation, we ran into issues managing our bikes, cars and stock. With their leading software solution, Ultimo will help us overcome this by providing the insight we need to determine if essential bike parts are race-ready, likely to need replacing while on the road, or undergoing maintenance in our workshop. This approach allows us to be more sustainable with spare part management. But more importantly, as every rider knows, proper maintenance helps win races."

Ewout Noordermeer, CMO, Ultimo, commented: "At Ultimo, we help organisations gain better control over their assets, optimise availability, manage costs and guarantee safety. It doesn't matter if we are talking about a chemical plant or a professional cycling team; the process is essentially the same. BEAT encompasses growth ambitions, an innovative approach and a sustainable character, so we are extremely proud to support their journey to becoming a UCI ProTeam.”

Ultimo and BEAT Cycling are working on a short documentary that will provide a behind-the-scenes look at the collaboration between a professional cycling team and a leading EAM software company.

To find out more, visit www.ultimo.com.

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